Changelog/New Feature
v2.5.0January 28, 2026

CRM 2.0: Unified Contact Profiles

Pau Berenguer
Pau Berenguer
Founder
CRM 2.0: Unified Contact Profiles

Unified Customer Profiles

Knowing who your customer is changes everything. With CRM 2.0, we are introducing a fully unified profile view that aggregates every interaction a user has had with your business into a single, comprehensive timeline.

The Challenge

Customer data is often fragmented. An email sent last week, a chat from yesterday, and a purchase from last month live in different silos. Agents waste time piecing this puzzle together, often missing critical context that could save a deal or solve a problem faster.

Our Solution

We've built a native CRM layer right into the BotDesk inbox. Now, when you open a conversation, you see the full picture: every past ticket, every purchase, and every custom attribute associated with that user.

Key Features

  • 360-Degree Activity Timeline: Scroll back through time to see every touchpoint, whether it happened on WhatsApp, Email, or Webchat.
  • Visual Tagging System: Apply color-coded tags like "VIP", "Churn Risk", or "Enterprise" to segregate and prioritize your queue instantly.
  • Custom User Properties: Store essential metadata like "Subscription Tier" or "Account Manager" directly on the profile for easy reference.

Included in this update

Contact Profiles

Rich customer data view.

Tagging System

Organize users with custom tags.

Free 7-Day Trial · No Credit Card Required

Start Using These Features Today

Join over 200+ companies automating their customer support with BotDesk.

Data Encryption
Secure
Human Support Included
Setup in < 10 min
Cancel Anytime